Lynn Caldwell

As the Chief Strategy Officer for Banyan Technology, Lynn is in charge of the company’s growth strategy. She has developed short-and long-term revenue-building goals for the company and working alongside Brian Smith, has developed a plan to ensure Banyan hits each metric and projection. Lynn also helps to manages the company’s contract negotiations, communications, presentations, and works directly with the marketing team to ensure all company initiatives are in line with Banyan’s revenue and growth goals.

With more than 30 years in transportation, supply chain and logistics experience, Lynn is well-versed in all facets of the industry, including sales management, operations, freight, software implementation as well as building relationships with 3PLs, shippers and carriers. Lynn understands how to drive profit and excels at building and developing strong client partnerships for long-term growth. 

Lynn earned her bachelor’s degree in business from Lindenwood University while working her way up the corporate ladder and raising two children. She credits her resolve, drive, perseverance, management skills and ability to effectively multitask to her experience working full-time as a single mother and student.